Responding in times of need
As a citizen of the global community, Bayer seeks to assist those in need and lessen human suffering. The company donates a wide range of products in response to natural disasters, to assist charitable programs and in answer to individual needs.
Some examples of Bayer’s initiatives in this area include:
- In 2011 in response to the natural disasters in Australia and New Zealand, Bayer provided financial aid and product donations of more than A$235,000 (NZ$320,000) and supported the donations by its local employees. Following the devastating earthquake in New Zealand, the Company provided NZ$140,000 to the Red Cross and donated medicine up to the value of NZ$20,000. Donations made by the employees in New Zealand and Australia to further help the disaster victims was matched. Bayer also provided immediate relief of more than A$100,000 for those affected by the devastating floods in Australia in January 2011. The Company also supported these donations by its local employees and matched the amount donated.
- In 2009 Bayer provided financial aid of A$100,000 (NZ$119,700) to the Australian Red Cross to assist victims of the devastating bushfires in Victoria and the floods in Northern Queensland. Bayer employees also contributed to the cause, raising over $16,000 (NZ$19,000). In addition to this, Bayer coordinated blood donations at each major Bayer site and supplied health and animal products to the victims and volunteers.
- The Australian Paralympic team received donations of energy supplement Berocca from Bayer to keep their energy levels high during the latest Paralympic Games.
- Bayer’s Animal Health division assists numerous animal welfare charities in Australia and New Zealand by donating products, such as Advocate, Drontal, Advantix and Advantage, to protect cats and dogs against parasites, fleas and ticks.